Virtue Ethical motives

Introduction

When analysing concern determinations and patterns. people tend to use a peculiar moral model. Often. some people do non cognize whether they are using an ethical model. To understand the nature of some determinations and patterns. there is a demand to see ethical models such as utilitarianism. justness. moralss of virtuousness and deontology ( Becker 2000 ) . This essay describes. explains. analyzes and evaluates a concern issue that raises ethical concerns harmonizing to the moralss of virtuousnesss. The issue is discussed in the visible radiation of virtuousness of moralss philosophers. Macintyre. Nussbaum and Sen. The instance chosen is that of Apple’s working conditions in the Far East. which have raised concerns across the universe.

Virtue moralss emphasize on the function of character and virtuousness. instead than one’s responsibility ( Daluka 2001 ) . Harmonizing to Aristotle. a virtuous individual is the 1 who had ideal characters. This subdivision of doctrine does non take at placing cosmopolitan features. On the contrary. it aims at how people should populate. what constitutes a good life. and what are proper societal and household values ( Daluka 2001 ) .

Ethical issue

Apple. a U. S house. is fighting to keep its trade name image after negative promotion. The company hit the intelligence headlines for maltreating its employees working in the Far East ( Thiroux 2009. p. 3 ) . The employees complained of hapless wage. long on the job hours. and unhealthy on the job conditions. The CEO. Tim Cook. issued a directing to transport out probes in order to bury claims of unethical trading patterns ( Swanton 2011. p. 109 ) . The media attending has led to a negative imperativeness that can stain Apple’s Brand image for good. A motion known as Occupy Wall Street has increased people’s consciousness. intending that companies that do non demo echt committedness to extenuate conditions hazards ( like that confronting Apple ) will lose their trust among the people. Apple’s actions raise ethical concerns because those Acts of the Apostless deprive worker’s indispensable rights ( Meyer 2012. p. 57 ) .

Analysis of Apple’s instance in visible radiation with the three philosophers

Amartya Sen views virtuousness as accomplishment. With respects to Sen’s position. it can be argued that Apple’s actions are contrary to virtue moralss because the company does non allow their employees a opportunity to exert freedom. Apple directors undermine worker’s capablenesss. which consequences to a feeling of lower status. The employees can non take different ways of life because their freedom is curtailed by the actions of Apple directors. Harmonizing to ( Sen 1977. p. 456 ) equality in the society is a really of import virtuousness. From the instance given above. it is clear that some Apple employees suffer while others continue to bask life. This is unethical. and it means that Apple directors lack virtuousnesss like unity. responsibility of attention. justness and prudence. This hinders Apple workers’ accomplishment ensuing to hapless public presentation and struggle of involvements.

Alasdair McIntyre’s defines virtuousness in three parts. He sees virtue as a pattern which is in line with socially established concerted human activities. Following this standard. Apple is practising actions that can non be accepted in the society. That is why the Occupy Wall Street Movement opposes Apple’s actions. This is a clear indicant that the directors lack virtuousnesss. and their actions are immoral. Virtues as those qualities that help a individual make moral judgements ( McIntyre 2013. p. 56 ) . Apple is unable to do moral judgements ; therefore the company is unethical in its traffics.

Martha Nussbaum statement seems to be the best model for analysing Apple’s ethical inquiries. Harmonizing to ( Nussbaum 1993. p. 45 ) there are necessary conditions for a merely society. which are in the signifier cardinal entitlements for all people. She argues that failure to procure these entitlements is a misdemeanor of justness and human self-respect. Apple Inc. goes contrary to these instructions. The corporation undermines human capablenesss such as good wellness. security from assault. practical ground. and emotional feelings.

From the analysis. it can be noted that Apple Inc. is moving unethically because it disregards virtuousnesss. To work out the issue. Apple Inc. directors ought to see the instructions of the three philosophers to extenuate the hazard of lost repute and tarnished trade name image ( Doris 2002 ) .

Solution to the job

Apple Inc. directors ought to see moralss in their value concatenation. The lone manner of work outing the job is by adhering to rules of virtuousness moralss. Such rules include ; fortitude. prudence. moderation and justness. This manner. Apple will safeguard its trade name name and addition trust of the full society.

Mentions

Becker. H. ( 2000 ) . ‘Linking direction behaviour to ethical philosophy—an empirical investigation’ . Academy of Management Journal. vol. 27. no. 1. 166-175.

Daluka. F. S. ( 2001 ) . ‘Global Ethics and Business: A Philosophic Approach’ . Cambridge University Press.

Doris. J. M. ( 2002 ) . Lack of character: Personality and moral behaviour. Cambridge University Press. Macintyre. A. ( 2013 ) . ‘A Short History of Ethical motives: a history of moral doctrine from the Homeric age to the twentieth century’ . Routledge.

Nussbaum. M. ( 1993 ) . ‘The quality of life’ . Oxford University Press.

Meyer. H. ( 2012 ) . ‘When the cause is just’ . Journal of Business Strategy. vol. 20. no. 4. pp. 27-31.

Swanton. C. ( 2011 ) . ‘Virtue moralss: A pluralistic view’ .

Sen. A. K. ( 1977 ) . ‘Rational saps: A review of the behavioural foundations of economic theory’ . Philosophy & A ; Public Affairs. pp. 317-344.

Thiroux. J. P. ( 2009 ) . ‘Ethics: Theory and practice’ .

Beginning papers